The Wolf

ibelieveicreate:

“Live from the source.” CNN print ad campaign by DDB & Co. (Turkey)

I just really like this campaign so much. It made me laugh and die a little inside (since, you know, we’re still not getting the recommended news from the sources).

Yep, it is funny. But somehow, and I hope you’d forgive me, I have mixed feelings about it. While it is humorous as it is, I actually see something different beyond the faces of the political figures.

The use of the political leaders as reporters to me seem disturbing since it creates the feeling that the media is controlled by those in power. And not all of those in power actually speak for the people in their countries.

Like in the case of Putin above, I don’t think the guy will ever report the things he has done in the Russian economy to suit his political and commercial agenda. I also don’t think his government will report the continuing harassment media practitioners in Russia are subjected to.

If the reports on a particular country only come from those in power, then it will all be glossy and devoid of the pains that the least in that country’s population undergo. They will not reveal wide-spread poverty, unemployment, hunger, lack of housing, a spiraling economy or the summary execution of opposition figures and journalists.

I have always thought that journalism is the people’s counterbalance to the excesses of government and public personalities. It is supposed to bring to light what those in power would like to keep in the dark. It is supposed to reveal the true conditions of a state.

(Source: unpocoderojo)